Though it was only created about a century ago, plastic has already become one of the most commonly used materials in the world. From food packaging to electronics, cars to toys, credit cards to clothes, you can find plastic anywhere you look. But as many of us now know, this cheap, strong, malleable material comes at a very heavy cost to our environment.
Plastic pollution has been choking our oceans and destroying our planet for many years now, and still continues to do so. Statistics say that a truck’s worth of plastic is dumped into the world’s oceans every minute of every single day. According to an article
published in June 2019, scientists have calculated that if we keep polluting as predicted, our waters will end up containing more plastic than fish by 2048. Recognising this, adidas teamed up with Parley for the Oceans to employ their power of influence and respond to the environmental threat.
Adidas joins the fight against plastic
In 2015, adidas and Parley unveiled a concept shoe made using marine plastic waste as a raw material. The upper was made of yarns and filaments reclaimed and recycled from marine plastic waste and deep-sea fishing gill nets. The concept gained mass approval, and soon after in 2016, the first generation of the adidas x Parley collection hit the market. Made from Ocean Plastic®, a high-performance polyester yarn created with plastic trash, the collection was an instant hit, and over the years, has grown to include a wide range of shoes, T-shirts, tights and more for both men and women.
Inside the Adidas x Parley collection
Every piece in the Adidas x Parley collection is made of at least 75% intercepted plastic trash, so every time you shop from it, you make a small contribution towards preserving our oceans. Scroll ahead for our edit of the best shoes you can add to your collection.
Adidas Ultraboost 20 Light Grey Running Shoes For Men
Adidas Ultraboost 20 Grey Running Shoes For Women
Creating a plastic-free future
If we want to survive as a planet and as a species, it is imperative that we stop making and using virgin and single-use plastics. It is the only way to tackle the rising tide of plastic trash that continues to threaten our world. Understanding this, Adidas has already made efforts to review their own plastic consumption. Along with collaborating with Parley to recycle marine plastic waste into high-functioning apparel and footwear, the brand has also pledged to replace any virgin polyester used in their products with 100% recycled polyester by 2024. In the long run, Adidas aims to eventually eradicate plastic from their products altogether to help save our oceans, our planet, and all of us.